You may be happy with the current size of your business, but every company experiences customer turnover. To encourage continued success, you need to attract new customers, and one of the best ways to do it is by making yourself visible on Google.
A well-optimized website can help your business rank well for a variety of search terms and attract a steady stream of new customers.
The website allows you to quickly carry out the experiments with analytics capabilities that are not available offline: banners, promotions, e-mail distribution, contextual advertising - seeing the results, you can quickly make changes on the site, increasing its efficiency.
84% of today’s consumers think a website makes your business more credible than companies who only have social media profiles. Your website is also the perfect place to show off any professional certifications or awards your business has.
Building a full-fledged community around your web project using a website will strengthen your position and help you stand out from your competitors. And recommendations with links on other websites will allow you to constantly receive free referral traffic in the form of interested visitors.
Question and communication forms, forum, question and answer page, integration with social networks, online consultant - all these features are used as a channel for communication with potential customers.